The First Six Months

Since I put Adventures on Dungeon Planet up for sale in March, the end of August marks the first six calendar months of me being a “professional” game design studio. These are my sales numbers so far (“print” includes bundled sales):

March
56 Dungeon Planet print
31 Dungeon Planet pdf

April
53 Dungeon Planet print
61 Dungeon Planet pdf

May
42 Dungeon Planet print
33 Dungeon Planet pdf

June
11 Dungeon Planet print
28 Dungeon Planet pdf

July
16 Dungeon Planet print
21 Dungeon Planet pdf
10 Lair print
44 Lair pdf

August
8 Dungeon Planet print
24 Dungeon Planet pdf
7 Knives print
23 Knives pdf
9 Lair print
27 Lair pdf

Analysis

– From selling games, I’m basically pulling in half of a minimum wage salary right now. The end of September will mark the end of a full year of what roughly amounts to a full-time job designing rpgs (not that I actually keep track of my hours).

– If you want to at least try to compare all this with the DW-related kickstarter projects, compressing these six months of Dungeon Planet into similar figures gets us 384 backers with a total raised of something like $6,500-7,500, depending on how much I would be gouging people for shipping. You can probably use this comparison as an argument in favour of Kickstarter as a marketing platform.

– My marketing strategy is pretty crap, not gonna lie. It currently consists of little more than g+, SG, and “continue releasing books.” That third one takes up a lot of my time, though. You’d think that given the low sales of RK1 Knives in the Dark, I’d give up on that series altogether, but no, I’m doing more. They’re quality, so hopefully they’ll pay off at some point.

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One Comment to “The First Six Months”

  1. Maybe the issue with RK1 is that it’s for both DW and LL, I do know that it doesn’t show up on RPGnow when searching on AWE system materials, which I’d imagine would hurt your sales.

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